Anti Polythene Campaign
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A
success story > Anti Polythene Campaign initiated, Organised, fueled and concluded by Alok Sansthan. > State level Campaign Started on Dec.3, 1999. > Research on harmful effects of Polythene. > Documentary film: Danger Ahead. > Hindi Feature film: Hum Tumse Darte Hai. > Grand Premiere Show of Feature film. > Poster and banners released by former Union Minister Murli Manohar Joshi. > Film show and seminars in educational institutes. > Oath ceremony drive to educate general mass. > Cycle rally to create awareness among businessmen and public. > Slogan writings, Poem competition for environment building. > Workshop on Jute and Paper bag to generate alternative solution. > Efforts and contribution by students to remove it from campus. > Street Play called 'Polythene ka Anavarn' is performed at 16 busy markets and densely populated areas. > Appeal and approach with business community involving trade associations. > Enormous support by shopkeepers. > Distribution of publicity and educational material among masses. > Mass mailing (Postcard) Campaign against Polythene. 1200 postcards were forwarded to PM and CM. > Information Website was launched on Polythene addressing key issues and various dangerous aspects. > Oath letters (promises for not using polythene in future) are handed over to Municipal Council. > Letters to state government for effective lobbing against polythene. > Cassettes of Film are presented to former Chief Minister of Rajasthan Ashok Gehlot and Bheron Singh Shekawat (presently Vice President of India). > Campaign is extended up to Gujarat state > Distribution of 20,000 Cloth carry bags > Human Chain Rally and massive agitation on Udaipur Collectorate by 5000 Alokites and other students > Computerised slide show on large screen > Public meeting at Delhi Gate, Udaipur > Joint action and public meeting with Department of Science and Technology, followed by Paper carry bag distribution programme > Ultimately Rajasthan Government banned on use of polythene w.e.f. from January 1, 2001 |
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The Campaign achieved a fruitful success in the large public interest
>> Success goes to Alok Sansthan as the whole institution in the leadership of Mr. Pradeep Kumawat (sutradhar and the master-mind of this mega campaign) played the role of active catalyst Our generations will remember this historical success that how an educational organisation done it by initiating a burning environmental issue and educating and mobilising the mass and furthermore conveying and teaching the message to apex government authorities through film and other traditional media |
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